Today I feel like doing something different… As you probably already know, I spend a lot of time studying. On the train, in my car, during lunch, on my breaks, in-between meetings, after my family goes to sleep, in the morning…whenever I have a few minutes to spare and I’m caught up with all my […]
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Back in 1998 when I came to Japan to work I had no idea what was in store for me. I was fresh out of college and didn’t really know what I wanted to do with my life, all I knew was that my life would start in Japan. I liked teaching English, so I
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Life is war… I’m speaking metaphorically naturally, but it is true that we must fight for what we want in life. The woman of our dreams, the job we seek, the credentials we desire, success, money, fame…none of these just fall out of the sky. We must fight for them. The other day I came
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Differentiation… That’s what I hear all the time in everything I study. It’s what’s called in the marketing business as a USP, a unique selling proposition, and it’s what every business needs to have to set itself apart from its competition. Most people think that McDonald’s consistent taste was its key to success, but if
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Like it or not, there’s no denying the fact that Facebook is here to stay… A few short years ago FB was just a blip on the screen while MySpace was the big bad monster. But a few years is a lifetime when talking about technology. Today FB is one of the four big tech
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