Adrian Shepherd

when it comes to success, Nike got it right

Over the course of our life we are taught many lessons. We usually learn the hard way but nonetheless, we learn. The most important lesson I have learned from dealing with others is simply this – it’s not what they say, but what they do that matters. We have become a society that loves to […]

when it comes to success, Nike got it right Read More »

attitude is the secret sauce that makes everything go

Many books out there talk about how attitude is the key to everything. That if we just believe and stay positive that things will turn out alright. Unfortunately they are forgetting one small thing – aptitude. Aptitude is your ability to do something, while attitude is how you approach doing something. A positive attitude will

attitude is the secret sauce that makes everything go Read More »

Sampson and Delilah teaches one of the greatest lessons of life

As a young boy I loved to watch TV. I would sit, mesmerized, in front of the TV watching “Superfriends,” “Battle of the Planets,” “Spiderman and Friends,” “Transformers” and many many more. Despite many parents objections to cartoons I must say that I learned a lot from them. My favorite line was “And knowing is

Sampson and Delilah teaches one of the greatest lessons of life Read More »

Jeff Walker shares a powerful marketing story we can all learn from

The other day I came across a great story presented by Jeff Walker, the man behind the Product Launch Program, on this issue of positioning ourselves in the marketplace so I thought I’d share it here with you. I hope you find it as valuable as I have. Adrian Shepherd Imagine two musicians… one who

Jeff Walker shares a powerful marketing story we can all learn from Read More »