A client of mine has a unique group of friends of about 12 people. She calls them her walking group.
Back in college they started a tradition of walking to a certain destination each New Year’s Day, braving the cold Japanese winter.
They continued this tradition for many years and have stayed close despite the changes in their work, life and family.
However, with more and more of them getting married and starting families they weren’t able to continue doing so.
But with one tradition ending another one started – wedding party planning.
It started a few years ago when two of the members got married to each other so everyone else in the group decided to do something memorable to celebrate their union.
They went all out. I forget exactly what they did but I do remember that they spent a year getting everything right.
A WHOLE YEAR.
Wow.
Since that time each time another member got married the wedding squad (my nickname for them) went to work.
Just the other day she mentioned to me how they were gearing up for another wedding.
Then it hit me – why doesn’t she write a blog on it?
There must be lots of Japanese people interested in finding unique ways to celebrate their friends’ weddings.
Weddings in Japan are no joke.
I remember being quoted $50,000 for a 3-hour event for 80 people when my wife and I were looking for a venue.
Now, with the economy still stuck in neutral more and more people are looking for great deals.
What better way to really make a wedding unique than to avoid paying the high costs that hotel charge and find ways to do it yourself?
My client and her friends have years of experience and done their fair share of work so it wouldn’t be hard for them to create a website to help others.
It’s a win-win-win situation.
Their friends win because they get a truly once-in-a-lifetime experience.
Their followers on the site win because they can get ideas and techniques to both save them money and amaze their friends.
And they win because they could then advertise or do consulting for clients making them a tidy little income.
In life we spend hours on things we love. Everything from rock climbing to magic.
Thanks to the internet we can now talk what we love, share it with others, and get paid for it.
You’ll never get tired of it.
You’ll do it even if you didn’t get paid.
And maybe one day, you’ll earn enough from your hobby to be able to do it full-time and finally say goodbye to that job you’re so desperate to leave.
Never underestimate how valuable your knowledge is when it comes to your hobbies.
Adrian Shepherd